Amrei served as the 2017 Director for the Agora Awards -- the standard bearer for marketing excellence in the Philippines

The 38th Agora Judging Day

The 38th Agora Awards Night

Message from the 38th Agora Awards Director

The Agora is, without a doubt, a highly coveted award aspired by many.  Being given the role to lead this year’s Agora to seek the best and the brightest in the industry is a great honor that comes with great responsibility.  Daunting as it is, the passion, dedication and teamwork of our Agora committee, advisers, partners, screeners, and judges ensured the successful execution of the 38th Agora Awards.

It was indeed a challenge to arrive at just one winner from the numerous entries submitted.  To preserve the prestige of the Agora, the winner of each category was carefully selected to be truly deserving of the title.  Today marks the culmination of months of preparation and hard work. After a rigorous process of screening, deliberations, validation and judging, it is now time to recognize and honor the contributions of this year’s most ingenious Filipino marketers.

As the premiere award-giving body for marketing excellence, The Agora produces torchbearers of ingenuity and innovation. This year’s winners are now part of The Agora Circle — composed of world-class Filipino marketers with trailblazing achievements and branded as the Marketing Thought Leaders of the Philippine Marketing Industry.

To the awardees, we tip our hats to you on your well-deserved win. Your valuable stories inspire us to be greater and larger than ourselves.  May this honor and recognition encourage you to further champion and support the advancement of the marketing profession.

To the Agora Committee, I am truly grateful for the opportunity to work alongside all of you in making this prestigious event come to life. I am humbled by the trust and support you have given me as this year’s Director.

To my beloved PMA, thank you for unrelentingly passing the torch of marketing excellence. May we remain steadfast in our mission to continuously spark the ingenuity of Filipino marketers.

Amrei Dizon, ME, CPM
2017 Director for Agora Awards

 

 

 

 
 

The 38th Agora Awards Distinguished Panel of Judges

(Left to Right) Ms. Arlene Padua-Martinez of Post 10 Worldwide (2017 PMA President), Mr. Paulo Tibig, Founder of V Cargo (2017 Agora Chair and Agora Awardee for Entrepreneurship), Mr. Donald Patrick Lim, Country CEO of Dentsu Aegis Network, Philippines (2017 Chairman of the Board of Judges and Agora Awardee for Marketing Communications), Ms. Teresita Ngan Tian, Founder of Lotsa Pizza (Agora Awardee for Entrepreneurship), Ms. Mary Faith Abaño of Celestial Marketing (2017 Search Chair), Dr. Marivic Ac-Ac, Dean of Lyceum (Agora Awardee for Marketing Education), Mr. Edwin Mapanao of VP Marketing of UNAHCO (Agora Awardee for Marketing Management), Ms. Amrei Dizon Founder and Managing Partner of Vitalstrats (2017 Agora Director-in-Charge), Mr. Gregory Francis Banzon, General Manager of Century Canning Corporation (Agora Awardee for Marketing Management).

 The 38th Agora Awardees with Philippine Marketing Association 2017 President Arlene Padua and 2017 Agora Director, Amrei Dizon  Outstanding Achievement in Entrepreneurship - Small Scale: Mr. Jorge Noel Wieneke, Founder of  Tokyo Tempura   Outstanding Achievement in Export Marketing:  Fisher Farms PH   Outstanding Achievement in Marketing Management: Ms. Mylene Lopa, Chief Marketing Officer of  Sun Life Financial Philippines   Outstanding Achievement in Entrepreneurship - Medium Scale: Ms. Haraya Del Rosario-Gust  StraightArrow Corporation   Outstanding Achievement in Marketing Communications: Ms. Merlee Cruz-Jayme, CEO of  Dentsu Jayme Syfu   Outstanding Achievement in Marketing Education: Prof. Cynthia Abella, Associate Professor of the College of Business Administration,  University of the East (UE)   Outstanding Achievement in Advocacy Marketing:  Advertising Foundation of the Philippines   Jun Nicdao   Outstanding Achievement in Entrepreneurship - Large Scale: Dr. Roberto Macasaet Sr., Founder and Chairman of  Maxicare Healthcare Corporation   Honorary Agora for Nation-Building:  DTI Philippines  Secretary, Mr.  Ramon Lopez

The 38th Agora Awardees with Philippine Marketing Association 2017 President Arlene Padua and 2017 Agora Director, Amrei Dizon

Outstanding Achievement in Entrepreneurship - Small Scale: Mr. Jorge Noel Wieneke, Founder of Tokyo Tempura

Outstanding Achievement in Export Marketing: Fisher Farms PH

Outstanding Achievement in Marketing Management: Ms. Mylene Lopa, Chief Marketing Officer of Sun Life Financial Philippines

Outstanding Achievement in Entrepreneurship - Medium Scale: Ms. Haraya Del Rosario-Gust StraightArrow Corporation

Outstanding Achievement in Marketing Communications: Ms. Merlee Cruz-Jayme, CEO of Dentsu Jayme Syfu

Outstanding Achievement in Marketing Education: Prof. Cynthia Abella, Associate Professor of the College of Business Administration, University of the East (UE)

Outstanding Achievement in Advocacy Marketing: Advertising Foundation of the Philippines Jun Nicdao

Outstanding Achievement in Entrepreneurship - Large Scale: Dr. Roberto Macasaet Sr., Founder and Chairman of Maxicare Healthcare Corporation

Honorary Agora for Nation-Building: DTI Philippines Secretary, Mr. Ramon Lopez

 The 38th Agora Committee with friends from the AFFI

The 38th Agora Committee with friends from the AFFI

 Outstanding Achievement in Marketing Communications Winner, Ms. Merlee Jayme, CEO and Chairmom of Dentsu Jayme Syfu

Outstanding Achievement in Marketing Communications Winner, Ms. Merlee Jayme, CEO and Chairmom of Dentsu Jayme Syfu

 Outstanding Achievement in Marketing Management Winner, Ms Mylene Lopa, Marketing Director of Sunlife Financial Philippines

Outstanding Achievement in Marketing Management Winner, Ms Mylene Lopa, Marketing Director of Sunlife Financial Philippines